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Oct 06 2005

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Do exhibitions work? (2)

Following my 22 September post, I visited the PropIT show at London’s Olympia this morning. It wasn’t very busy. I spoke to four different exhibitors and they all told roughly the same story: it was busy first thing yesterday but then tailed off, while today had started like yesterday afternoon….

I commiserated with the organiser Mike Sherrard who – as usual – had put in a lot of effort to promote the event. I am not convinced that running the event alongside a show focused on FM products and services providers works for IT vendors; it particularly falls short where those IT vendors’ products are intended for the early design and construction phases of a building project, as opposed to FM.

Permanent link to this article: http://extranetevolution.com/2005/10/do_exhibitions_-2/

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