On my PR blog, I’ve just been ranting about poorly executed market research surveys, perhaps ill-targeted, resulting in unrepresentative samples, and maybe asking leading or ambiguous questions. Unfortunately, the outcome of some research can be news releases, reports and white papers that are tailored to support a company’s public relations rather than to genuinely inform …
Tag: market research
Permanent link to this article: https://extranetevolution.com/2014/03/take-care-with-those-aec-it-surveys/
Nov 27 2008
Construction, ICT, marketing and web 2.0
“The day a computer can lay bricks, is the day I f*** off out of the industry!” The above words (or a rough approximation of them) were repeated at a meeting of construction marketing people (CIMCIG) I attended on Tuesday evening. The story-teller was agreeing with Construction News editor Nick Edwards that some construction people …
Permanent link to this article: https://extranetevolution.com/2008/11/construction-ict-marketing-and-web-20/
May 12 2008
Future of the NCCTP
The future of the NCCTP, the UK construction collaboration technology providers association (now part of Constructing Excellence), is to be debated at a facilitated meeting of its steering group in London this week. The group was founded in late 2003 and set out to create some data exchange standards between the different vendors’ systems and to …
Permanent link to this article: https://extranetevolution.com/2008/05/future-of-the-n/
Apr 02 2008
Web-hosted software on the rise
Various IT publications and websites (eg: Infomatics) are covering market research commissioned by [my employer] BIW Technologies which suggests the global credit crunch could prove to be a boost to the software as a service (SaaS) sector, as businesses opt to spread software spending over a longer period, according to research. These are the headlines, …
Permanent link to this article: https://extranetevolution.com/2008/04/web-hosted-soft/
Oct 25 2007
Australian collaboration technology research
An article, Zavanti to analyse use of collaboration technology by the Australia Construction Industry, on Australia’s infolink website says that Zavanti (formerly Powyr) has launched a market research project designed to investigate the use of construction collaboration technologies and project extranets by the Australian construction industry. It says the study, conducted by John Lowry from …
Permanent link to this article: https://extranetevolution.com/2007/10/australian-coll/