Reading PR Week magazine last week, I enjoyed a page of the “top five New Year’s resolutions made by the UK’s comms professionals”. Briefly, these were: Survive the credit crunch Embrace the digital age Win an industry award Find a work/life balance Invest more in CSR All pretty laudible, but I think the same five …
Tag: PR Week
Permanent link to this article: https://extranetevolution.com/2009/01/five-2009-resolutions/
Aug 24 2007
Rows over Wikipedia edits
The media is full of reports about abuse of Wikepedia by organisations wanting to promote their own cause or that of their clients. For instance, the BBC reports that the office of the Australian prime minister John Howard has been identified as the source of damaging or potentially misleading edits to Wikepedia (two days running I get to write about …
Permanent link to this article: https://extranetevolution.com/2007/08/rows-over-wikip/
Feb 09 2007
First Blogs, then splogs, now flogs (and CJ)
This week’s issue of UK public relations trade magazine, PR Week, has a ‘blog special’ feature, and a front-page headline, Fake bloggers to be exposed. This says: “PR professionals who pose as customers to blog for clients could soon find themselves named and shamed by Trading Standards, and even face civil court proceedings.” (From a …
Permanent link to this article: https://extranetevolution.com/2007/02/first_blogs_the/