Feb 01 2007

On-demand embraced – and not just CRM

Numerous industry articles about On-demand applications or Software-as-a-Service (SaaS) have taken Salesforce.com’s customer relationship management (CRM) as the key exemplar of take-up, but there are signs that corporations are also keen to take up other types of on-demand software.

Phil Wainewright blogs (Large organizations embrace on-demand – and not just CRM) about market research from Nucleus Research and its interesting answers to five key questions. The second question asked: “Which on-demand applications are most popular?” The result:

“CRM solutions had been adopted by a surprisingly low number of organizations in the survey — less than a third had implemented on-demand CRM, despite the high media profile of on-demand poster child Salesforce.com. Project management was the next most popular on-demand choice, adopted by almost a quarter — and interestingly, it overtakes CRM in future buying intentions, which is good news for the many vendors with offerings in that field.”

 

Permanent link to this article: http://extranetevolution.com/2007/02/ondemand_embrac/

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