Sustainability Now – well, July actually

SusnowSustainability Now, Building‘s (and Building Design‘s) latest foray into the virtual world, championed by ZeroChampion blogger Phil Clark, is set to take place from 8am to 8pm over two days early next month: 1 and 2 July.

From your home or office computer, you can visit this unique FREE online event and have the opportunity to:

  • Network with like-minded professionals;
  • Hear from industry thought leaders;
  • Visit the exhibition;
  • Take part in Q&A sessions.

Live online seminar topics include “EPCs – Surviving Them Now and Assessing their Impact” and “The Cost of the Code for Sustainable Homes”.

As a long-suffering construction industry marketeer and (latterly) an ICT enthusiast, I will be interested to see how this event works out, and what the online buzz (if any) is about it. Will we, for example, see delegates blogging and ‘tweeting’ (see post) about the event and generating further registrations, or will it be more self-contained with interaction confined to the online events and exhibitors themselves? There could also be some interesting comparisons with the Think ’08 event last month (post).

Over a month ago, with minimal marketing, the event had already achieved over 1100 registrations, and it appears to have at least half a dozen exhibitors lined up. I look forward to the website being updated over the next couple of weeks with details of more exhibitors and a fuller programme of speakers and subjects. It should be a highly topical event, particularly as the UK AEC industry and its trade press should have sustainability high on their agendas following tomorrow’s planned publication of the UK government’s strategy for sustainable construction.

Another thought: could the forthcoming BuildingSMART event or the annual IT in Construction conference also one day become virtual events?

Related post (04 June 2008): Greener Than Thou

About Paul Wilkinson

I run a specialist consultancy business, pwcom.co.uk Ltd, focused on two areas. First, I provide integrated PR and marketing services to clients drawn predominantly from the construction sector. And second, I do research and consultancy work on construction collaboration technologies (aka 'project extranets'). Here's my Google+ profile.
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One Response to Sustainability Now – well, July actually

  1. Pingback: Sustainability Now, er, Today | Extranet Evolution

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