Category: Marketing

Google launches web analysis

An FT news item reports that Google plans to launch a free service, Google Analytics, that measures the effectiveness of websites and online marketing campaigns – taking on existing web analysis service providers (eg: WebTrends) as it looks to buttress its online advertising activities, notably Adwords. Like most of the vendors in the UK construction …

Continue reading

Permanent link to this article: http://extranetevolution.com/2005/11/google_launches/

AMT3D Leeds event in December

Further to my post last month about AMT3D, I have been contacted by Peter Hayden (peterh@amt3d.com) who asks if I would like to receive a "demo CD of our model of The Calls" (I have requested one). Peter also asks if I would be interested in attending a preview of the Holbeck Urban Villagemodel that …

Continue reading

Permanent link to this article: http://extranetevolution.com/2005/11/amt3d_leeds_eve/

Looking forward to the NCCTP Conference tomorrow

The NCCTP’s first conference, entitled ‘Making collaboration pay’ is being held tomorrow at the SAS Radisson Hotel in Portman Square, central London. We expect around 85 attendees at the event, and it should be a fascinating conference, combining plenary and workshop sessions. There will be speakers from national representative organisations, such as Constructing Excellence and …

Continue reading

Permanent link to this article: http://extranetevolution.com/2005/11/looking_forward/

Contract Journal IT survey

Contract Journal reports that ‘Four out of five construction firms plan increased IT spend’, according to a CJ study of 500 people conducted with Causeway Technologies. It gives a fairly positive view of construction’s attitude to IT, with some 79% saying their firms were increasing their IT spend. Process efficiency and compatibility with existing systems …

Continue reading

Permanent link to this article: http://extranetevolution.com/2005/11/contract_journa-2/

Victim of T-Mobile Hotspot

Mystified by my short post yesterday? Blame the Whitehouse Hotel, Kegworth in Derbyshire (where I was staying prior to talking to the East Midlands branch of the Royal Institute of Chartered Surveyors). While a blessed minority of hotels (and other establishments) treat their guests to free wi-fi access, the afore-mentioned hotel thinks its guests will …

Continue reading

Permanent link to this article: http://extranetevolution.com/2005/11/victim_of_tmobi/

Construction Computing Show, first day

Met lots of familiar faces during the first day of the Construction Computing Show at the Barbican in London – not least because BIW is sharing a stand with its fellow NCCTP members. Gave a lunchtime seminar presentation with Duncan Mactear of 4Projects which seemed to go well. Pushed the NCCTP conference a bit – …

Continue reading

Permanent link to this article: http://extranetevolution.com/2005/11/construction_co-7/

Buildingtalk.com

I like the weekly news service from Buildingtalk.com. It’s full of the nitty-gritty of routine UK construction industry PR, with lots of press releases about products and a few about software – most of which are published free – an invaluable service to hard-pressed PR and marketing people. I recently used it to post a …

Continue reading

Permanent link to this article: http://extranetevolution.com/2005/11/buildingtalkcom/

Asite CEO gets “closer to customers”

There was no Asite representative at the NCCTP members meeting yesterday morning. One member said he’d rung the company last week and the phone was answered by acting chief executive Gordon Ashworth. This is not an isolated incident; a marketing lady I spoke to this morning had also rung Asite and was surprised to get …

Continue reading

Permanent link to this article: http://extranetevolution.com/2005/11/asite_ceo_gets_/

Business Link guide to extranets

When I worked (late 1990s) as a consultant for the Greenwich Enterprise Board, I sometimes referred to online guides for small to medium sized businesses (SMEs) on various marketing and web-related matters. This morning I found Business Link pages ‘What is an extranet?’, ‘Benefits of an extranet’ and ‘Planning for an extranet’. Pretty simplistic stuff, …

Continue reading

Permanent link to this article: http://extranetevolution.com/2005/11/business_link_g/

Any niche AEC search engines?

A Financial Times article describes how, while Google, Yahoo and others try to dominate mass-market search, smaller competitors are targeting niches that the big boys are ignoring. It gives two examples: Convera’s Excalibur is a white-label vertical search product aimed initially at media and publishing, health and life sciences and financial services; and Healthline, a …

Continue reading

Permanent link to this article: http://extranetevolution.com/2005/10/any_niche_aec_s/

Load more