From its April 2009 launch, Woobius* has been looking to differentiate itself from competitors by virtue of its simplicity (see posts 1, 2). It still believes this is the right approach (albeit less overtly) and while most of its Software-as-a-Service (SaaS) construction collaboration competitors, UK and overseas, still employ conventional sales and deployment consultants, Woobius has …
Tag: brand awareness
Sep 13 2010
- Filed under AEC, Blogs, Business/Financial, Collaboration, Functionality, Future, Marketing, SaaS, Vendors, Web 2.0
13 September 2010
- 4Projects, advertising, architects, Asite, banners, BIW, Bob Leung, brand awareness, Building, Building Centre, Business Collaborator, clients, Company, construction collaboration, consultants, contractors, correspondence, deployment, designers, engineers, Enterprise, James Goodfellow, licensing, magazines, microsite, MPU, off the shelf, paywall, PR consultancy, pricing, project dashboard, project managers, pwcom.co.uk, readership, recruitment, SaaS, sales, scalable, self-service, simplicity, Social Media, Software-as-a-Service, Solo, suppliers, Team, Twitter, UK, UNIT4, unlimited users, user base, Woobius, YouTube
Permanent link to this article: http://extranetevolution.com/2010/09/woobius-pushing-the-self-service-saas-offer/
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In Extranet Evolution, Paul Wilkinson has covered the latest developments in Software-as-a-Service, mobile, social media and data relating to the AEC and other sectors since 2005.
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Construction information technology specialist with extensive experience of the UK architecture, engineering and construction and ICT markets (among others). Also does PR and marketing.