For a few idle minutes on Friday, I started contemplating a move to California –Australia-based construction collaboration technology vendor Aconex had just advertised an attractive sales and marketing role based in San Francisco (see LinkedIn jobs). Reality then kicked in (I have a business, wife and kids in the UK), but for the right person, …
Tag: marketing
Permanent link to this article: http://extranetevolution.com/2011/03/aconex-looking-for-sf-based-senior-vp-sales-and-marketing/
Mar 23 2011
SnagR: mobile but not SaaS
Ignore the marketing hype about SnagR being “the first its kind innovative Web and PDA-based site inspection and defect management system” (both BIW and BuildOnline – now part of Sword CTSpace – had PDA-based defects management systems in 2006), but SnagR is a user-friendly digitised system designed to speed up the process of capturing, reporting …
Permanent link to this article: http://extranetevolution.com/2011/03/snagr-mobile-but-not-saas/
Mar 15 2011
Online collaboration for marketing and sales
Enhancing customer service is one area where many AEC firms could do better, and web-based tools can help support marketing and sales activities. Show Document and VeriShow I wrote about the SaaS generic design review application Show Document about 18 months ago. I didn’t devote much time to it from a construction perspective as it …
Permanent link to this article: http://extranetevolution.com/2011/03/online-collaboration-for-marketing-and-sales/
Mar 04 2011
Not just NEC3, JCT needs to be managed too
The web-based RICS Contract Administrator automates and speeds up the production of JCT contract forms, but why do some of its users still print them out and send them? Amid the recent burst of marketing activity by UK construction SaaS vendors promoting their NEC management capabilities (see links to previous posts below), it is easy …
Permanent link to this article: http://extranetevolution.com/2011/03/not-just-nec3-jct-needs-to-be-managed-too/
Feb 26 2011
4Projects revenues down but profits up
Just over a year ago, I spent a couple of hours talking to Steve Nelson, the then Chief Financial Officer of Sunderland, UK-based SaaS construction collaboration technology vendor 4Projects (see 4Projects and Profitability). In recent months, there has been some change in the 4Projects boardroom, with Steve moving into a non-executive role and Chris Baty …
Permanent link to this article: http://extranetevolution.com/2011/02/4projects-revenues-down-but-profits-up/
Jan 15 2011
okitoo: real-time, mobile AEC collaboration lost in translation
Another service that I found after they followed me on Twitter is Okitoo. While it looks to be an interesting Software-as-a-Service mobile application for AEC professionals (developed by a France-based software developer Ideoserve SAS), it has been let down by poor marketing so far as the English-speaking world is concerned. The home page shows an …
Permanent link to this article: http://extranetevolution.com/2011/01/okitoo-real-time-mobile-aec-collaboration-lost-in-translation/
Dec 23 2010
Asite does enterprise deal with Canary Wharf Contractors
Asite seeks to differentiate its collaboration offering through its own definition of ‘pure SaaS’. According to a news release earlier this week, London-based construction collaboration vendor Asite has signed a five-year enterprise deal to provide its SaaS platform to support Canary Wharf Contractors’ projects. I don’t normally write about new deals, but there were a …
Permanent link to this article: http://extranetevolution.com/2010/12/asite-does-enterprise-deal-with-canary-wharf-contractors/
Dec 20 2010
Should we be teaching document control or collaboration?
Aconex is delivering document control training, but the technology aspect of collaboration is only occasionally covered. As a PR and marketing professional in the construction IT sector, I keep my eyes open for new ways in which businesses are promoting themselves or their products or services. A good example landed in my email inbox recently, …
Permanent link to this article: http://extranetevolution.com/2010/12/teaching-document-control-or-collaboration/
Nov 11 2010
HP and Autodesk collaboration – ignores Autodesk’s collaboration products
After last month’s Hewlett Packard event in Copenhagen which saw the launch of its ePrint & Share ‘cloud’ service (post), I have been watching out for further announcements. The latest concerns a new video about an Autodesk plug-in for HP ePrint & Share (the plug-in was demonstrated at HP’s event). http://www.youtube.com/watch?v=ya3ZzgSEQJY It’s a polished presentation, …
Permanent link to this article: http://extranetevolution.com/2010/11/hp-and-autodesk-collaboration-ignores-autodesks-collaboration-products/
Oct 14 2010
CAD in the cloud – needs selling on the ground
Software-as-a-Service approaches to design in the AEC market can learn a lot from how SaaS has been deployed to provide construction collaborative platforms since the late 1990s, but the marketing challenges still tend to require more than just an online presence. CAD in the cloud Thanks, once again, to Roopinder Tara’s, CAD CAM CAE TenLinks …
Permanent link to this article: http://extranetevolution.com/2010/10/cad-in-the-cloud-needs-selling-on-the-ground/
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