Category: Marketing

A role for resellers?

Some construction businesses already function effectively as value-added resellers of SaaS-based collaboration tools, filling a gap left open by traditional software VARs. I have discussed routes to market for SaaS construction collaboration vendors a few times – for example, last September, I contrasted Woobius’s aspirations to sell direct via the web with vendors who have …

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Permanent link to this article: http://extranetevolution.com/2011/03/a-role-for-resellers/

Another NEC3 SaaS application: CMToolkit

Online management of NEC contract processes features prominently on the agenda of next month’s document and knowledge management conference in London (which I am chairing – post), with SaaS vendors 4Projects and Sypro both listed as talking about contract administration. The event is timely too, insofar as it comes just weeks after NEC publisher Thomas …

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Permanent link to this article: http://extranetevolution.com/2011/02/another-nec3-saas-application-cmtoolkit/

Permanent link to this article: http://extranetevolution.com/2011/02/4projects-revenues-down-but-profits-up/

Five things that no ‘collaboration’ vendor gets completely right

Following a conversation that started via Twitter, I asked an experienced document controller to write a guest blog post about her top five wish-list for construction collaboration technologies. It seems none of the existing vendors get it right on every point…. I am a document controller with around nine years’ experience and have used most …

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Permanent link to this article: http://extranetevolution.com/2011/02/five-things-that-no-collaboration-vendor-gets-completely-right/

Accounting for Aconex

The recent boardroom bickering at Melbourne, Australia-based construction collaboration technology vendor Aconex prompted me to take a look at its recent financial performance, just in case there were financially-inspired reasons behind the apparent shareholder unrest. While the pre-credit crunch double-digit growth figures are no longer being achieved, it appears the international spread of Aconex’s operations …

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Permanent link to this article: http://extranetevolution.com/2011/02/accounting-for-aconex/

ICT4Construction, 25 March 2011

I will be talking about “The state of construction collaboration – and where do we go from here”, and am now also chairing the ICT4Construction conference on Document & Knowledge Management Technology, at Central Hall, Westminster, London on Friday 25 March 2011. Organiser Recep Saffet has brought together speakers from a range of vendors (many …

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Permanent link to this article: http://extranetevolution.com/2011/02/ict4construction-25-march-2011/

Some thoughts on the Be2Award for AEC collaboration

As previously mentioned, I recently organised what I believe were the world’s first social media awards expressly for the built environment (ie: architecture, engineering, construction, FM, property, etc); the winners of the 2011 Be2Awards were announced at an event during London Social Media Week on Wednesday 9 February. As also noted, one of the categories …

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Permanent link to this article: http://extranetevolution.com/2011/02/some-thoughts-on-the-be2award-for-aec-collaboration/

Revisiting the NEC battleground

Sypro logo

About six weeks ago, I noted (NEC3 Licensed Content partners announced) how quick off the mark construction collaboration technology vendor 4Projects was to announce its new role as an NEC3 Licensed Content Partner, which it followed by a concerted campaign on Twitter, LinkedIn and its blog (indeed, 4Projects has nominated its PR campaign for a …

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Permanent link to this article: http://extranetevolution.com/2011/02/revisiting-the-nec-battleground/

Be2Awards update: Best AEC collaboration application shortlist

I wrote a couple of weeks ago (Want to win “Best AEC collaboration application” at the Be2Awards?) about the built environment social media awards, the 2011 Be2Awards, that I am helping organise. Online nominations for the awards closed at the end of last week, and online voting across the 16 categories started on Monday 24 …

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Permanent link to this article: http://extranetevolution.com/2011/01/be2awards-update-best-aec-collaboration-application-shortlist/

PR: Protecting reputation

Online, businesses need to respond promptly and professionally if they are being misrepresented More than once when I was heading PR at BIW Technologies, I had to assert the company’s position in the face of misleading claims by competitors, but the process was sometimes very slow. We were reacting to printed claims in trade magazines, …

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Permanent link to this article: http://extranetevolution.com/2011/01/pr-protecting-reputation/

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